After a period of strong turbulences caused by the liberation of the market, the telecommunications industry is now facing a consolidation of the market. Besides specialised offerers in market niches, only global companies with an international brand strategy will be able to cope with the immense cost for converting existing network infrastructures into multi-media data networks.

In order to refinance these costs telecommunications companies need to increase the added value per customer.

Mobile data services

Without doubt, mobile data services belong to the market segment with the highest expected rate of growth. The installation of UMTS networks as well as alternative hot-spot areas with WLAN connection is in rapid progress.

The new possibilities of mobile data networks such as "always online" and high transfer rates open up an innovative range of mCommerce services. These new services require a new generation of mobile devices with improved display and input facilities. The mobile devices become universal companions and provide a so-called "micro-mobility" of the applications.

Thus highly individualized services can be offered which are individual to the customer as well as location-based.

Mobile Payments

The immediate conclusion of mobile transactions is enabled by mobile payment systems (mPayments) via mobile phone or PDA. The billing can be handled by means of the telephone bill or previously deposited credit card/bank information.

Portals

Customer relationship can be improved by content-specific portals. These portals take the customer's individual interests into account and offer an initial contact point in the network. The possibilities of mobile data transfer permit access from any location. The portal becomes a service center this way and can integrate services such as organizers, calendars, reminder services, information services etc.

Trusted Services

The access to mCommerce/eCommerce services requires a customer registration as well as the authentication of the customers. For these purposes, telecommunications companies have a large number of technical options such as SIM chips or smart cards. In this context, some telecommunications companies operate own certificate infrastructures and trust centers.

NOVOSEC supports you in the conception and development of mobile applications. We have profound knowledge of mobile devices. Benefit from our experiences on the processing of business transactions and the corresponding processing of payments.